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VP of Marketing

Company: VirtualVocations
Location: Jamaica
Posted on: October 30, 2024

Job Description:

A company is looking for a VP of Marketing to oversee growth marketing strategies for its brands.



Key Responsibilities

Develop and execute marketing strategies in collaboration with brand GMs to achieve P&L goals
Lead and mentor a team of growth marketers while managing cross-functional collaboration
Create and manage a growth marketing budget, tracking campaign performance and optimizing channels


Required Qualifications

Expertise in growth marketing aimed at a B2C audience
Prior experience directing paid acquisition strategy and managing robust email campaigns
Experience with SEO, content creation, and driving organic growth
Strong analytical skills, including proficiency with Google Analytics 4 and Amplitude
Familiarity with BI platforms such as Looker and/or Tableau

Keywords: VirtualVocations, Waterbury , VP of Marketing, Advertising , Jamaica, Connecticut

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