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Marketing Director

Company: VirtualVocations
Location: Waterbury
Posted on: April 1, 2025

Job Description:

A company is looking for a Director of Marketing to lead marketing strategies and initiatives.
Key Responsibilities

Develop and maintain the marketing roadmap and campaign briefs
Plan and execute integrated marketing campaigns across DTC and retail channels
Lead consumer research initiatives and analyze metrics to drive marketing decisions

Required Qualifications

8+ years of experience in DTC and CPG marketing with retail activation experience
Deep understanding of the retail landscape and competitive environments
Proven track record of developing integrated marketing campaigns
Experience in managing and mentoring marketing teams
Ability to stay current with marketing trends and consumer insights

Keywords: VirtualVocations, Waterbury , Marketing Director, Advertising , Waterbury, Connecticut

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